After a 2002 survey of the Oklahoma Cherokee population found that no one under 40 spoke conversational Cherokee, the Cherokee Nation saw an opportunity to use technology to encourage everyday use of the language among the younger generation. Vance connected me with the language technology department at the Cherokee Nation, and the Gmail team worked closely with their highly organized team of volunteers, which ranged from university students to Durbin Feeling--Cherokee living treasure and author of the Cherokee-English Dictionary. Together, they were able to find and implement the right words for hundreds of Gmail terms, from "inbox" (ᎧᏁᏌᎢᏱ) and “sign in” (ᏕᏣᏙᎥ ᎰᏪᎸᎦ) to “spam” (ᎤᏲᎢ).

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